I found this article written by Aasish Jindal very informative and interesting as it reflects the rich experience of the author in the market. Looking at the negative side of an issue gives greater insight and clarity.
By [http://ezinearticles.com/?expert=Aashish_Jindal]Aashish Jindal
Business Strategy is one of the most glamorous terminologies in the corporate world. On one hand there are countless individuals who vie for such job profiles and on the other there are many who ignore even the simple basics, giving strategizing a bad name..