Friday 3 May 2013

Human Resource Issues Part 1-"SOCIAL MEDIA- THE PROS AND CONS!"

In today's fast world with furious lifestyle, there is no time for us to analyse our emotional quotient which possibly can lead to nervous breakdown or more serious consequences. Nuclear families have become the order of the day and our children do not get to know even their closest relations. Loneliness among a crowd is nothing new for people, especially working in the IT industry and CEO's live a detached life concentrating only on the trends forgetting their friends. Social media is a boon to all those who want to establish a social presence from the comfort of their working place or home. Lot of school and college reunions are happening thanks to facebook and networks like linkedin even serve as a source of authenticity for recruiters as well as job seekers. This article highlights the myths about social media and insists on the fact that social media present us with more opportunities to enhance our social relationships.






 


  About the author: Pamela Brown Rutledge, Ph.D., M.B.A. Pamela Brown Rutledge, Ph.D., M.B.A., is Director of the Media Psychology Research Center. She is a speaker, writer and researcher. Her expertise is in the psychological experience of immersive technologies, the impact on individual and group behaviors of social and mobile networks and subjective user experience of flow and efficacy. Through Transmedia Associates, Rutledge provides transmedia storytelling workshops for organizations and branding campaigns. Rutledge is an academic consultant and adjunct faculty in the new Leadership Psychology and Media Psychology programs at the Massachusetts School of Professional Psychology (MSPP) and adjunct faculty at Fielding Graduate University, teaching media psychology, transmedia storytelling, positive psychology, visual design, and the psychology of social media and emerging technologies. She is also a member of the advisory board of the Internet Marketing Certificate program and instructor of audience profiling and transmedia storytelling for marketing at UC Irvine Extension. Rutledge is the editor of the Media Psychology Review, an online journal dedicated to bridging the research-practice gap to expand the frontiers of Media Psychology across traditional and emerging technologies. Rutledge's current research focuses on technology's impact on individual agency, self-efficacy,and the balance between autonomy and collaboration in a participatory culture. Recent research involved the impact of the new media environment on creating community, the use of technology to promote self-efficacy and intrinsic motivation, and the role of pop culture in providing social validation. Rutledge has also done research examining the impact of media on measures of cooperation and conflict between the U.S. and China using the Olympics as a focal point.

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